Building a Business Case for Service Management & Automation
As an IT Infrastructure and Operations (I&O) leader you understand the business and IT impact of Service Management and Automation (SMA). SMA done right will improve staff...
Hitting Your Targets with Service Catalog
Providing a good online shopping experience starts with understanding customer needs and expectations in order to deliver suitable goods and services. Employees expect a similar...
8 Key Plays For Sales Success
Pull ahead of your competition by learning best practices for incorporating these new technologies into your daily sales & marketing operations. This white paper will...
7 Steps to the Social Sales Revolution
A new age of the social customer has arrived. Sales reps who adopt social technologies say they enjoy greater reach, higher productivity, more meaningful relationships, and...
One-to-One Customer Service. Best Practice #1: Maximizing Customer Value
Customer segmentation strategies help focus on servicing, retaining, and developing high value customers. Low value/low opportunity customers are directed to lower-cost service...
FierceCMO
FierceCMO readers lead their workplace. Their readers are fierce. Published three times per week, FierceCMO is a dynamic email newsletter that will provide you with the most...
