In this postrecession economy, businesses are finding it increasingly important to change the way they communicate with customers. Traditional ad campaigns and marketing...
This white paper address how data mining is used to get more value from CRM systems — particularly focused on application of predictive analytics to the customer lifecycle...
One important area where organizations can use technology to improve productivity is by integrating the applications they use in their front-office and back-office operations....
In this postrecession economy, businesses are finding it increasingly important to change the way they communicate with customers. Traditional ad campaigns and marketing...
For businesses large and small, their profitability and success depends upon customer retention, customer relationship enhancements and customer acquisition. This is often...
Recently, a company spent $25 million in CRM system’s execution. The company has been one of the leading forest-products companies in the world but for the past several...