This detailed white paper presents the Video Strategy Framework, a collection of business considerations and best practices for all eight aspects of a complete online video...
A recent independent survey of 1,000 wireless customers reveals real frustration: 90 percent say mobile carriers should earn their loyalty, not require it through a contract....
Since Pharmaca deployed their Feel Better Rewards program with TIBCO Loyalty Lab two years ago, they have seen:50% increase in the percentage of customers cross shopping retail...
This Social Marketing ROAD Map Handbook is designed as a teaching tool - not only for advancing the careers of the self taught but also for those attending MarketingSherpa's...
Whether you are new to email marketing or a seasoned veteran looking to add a wrinkle in your lifecycle campaigns, their process breaks down the actionable steps to improve...
The 2012 Search Marketing Benchmark Report - PPC Edition is a comprehensive reference guide containing more than 125 charts with analytical commentary, hundreds of informative...