Why Agencies Get Fired
As any veteran of the agency world knows, even solid working relationships can go sour. One month you have a great client relationship and then next month, they're telling...
Mobilized Marketing: How to Drive Sales, Engagement, and Loyalty Through Mobile Devices
Mobile marketing is finally entering the forefront of the marketing realm as megabrands roll out million-dollar budgets and small businesses have turned to the channel...
Improving Information Analysis and Decision Making with In-Memory Technology
Today, the convergence of intelligent devices, social networking, pervasive broadband networking, and analytics has ushered in a new retail paradigm — marked by the instrumented,...
The Social Shopper Harnessing the Disruptive Influence of Social Media
While 58% of the survey respondents use Facebook to communicate with customers, more than one in five (21%) say they are not using any digital channels to interact with their...
Independent Guide to Better Quality B2B Leads
Inbound marketing is the hottest trend in B2B marketing. This guide explores techniques that can be easily implemented to dramatically improve the quality of your white...
Mobilized Marketing: How to Drive Sales, Engagement, and Loyalty Through Mobile Devices
Mobile marketing is finally entering the forefront of the marketing realm as megabrands roll out million-dollar budgets and small businesses have turned to the channel...
