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Users first, Technology second Userization is the idea of making software work for each individual user, the way they need i it to. It is about making technology more accessible for the user. Userization makes it simple and intuitive for the user to act, collaborate, and complete tasks in a seamless manner. According to Everest, “Userization focuses on making technology user-centric, rather than making people technology proficient.” DAPs help enterprises userize their software. In this paper, Everest says that Digital Adoption Platforms (DAPs) fuel userization in the following ways: – Real-time guidance and intelligent nudges for end-users – End-user analytics to understand adoption, build user cohorts and segments, analyze engagement, identify friction points, and more. – Automation. |
