Marketing lead funnels are a critical component of any successful marketing strategy, and are especially important in the automotive industry where the buyer journey can be complex and lengthy. By understanding the different stages of the buyer journey, automotive brands can tailor their marketing efforts to effectively engage potential customers at each stage of the funnel.

In this episode, Suzanne and Jen discuss the various stages of the marketing lead funnel, including awareness, consideration, and decision, and explore strategies for syncing ads to each stage.

Lastly, they examine the importance of continuous learning in the fast-paced world of automotive marketing. As trends and technologies continue to evolve, it is essential for marketers to stay up-to-date with the latest developments and adapt their strategies accordingly.