A robust pipeline of new business leads is the solution to any business problem, and effective prospecting is a catalyst for a robust pipeline. In this eBook, you will learn the five forgotten fundamentals of prospecting you must understand and own in order to be effective. 

Those fundamentals include:

• Know what you bring to the table
• Know who you should be talking to
• Create some tension
• Be the expert 
• Keep your swagger

Gain excellent tactical advice, grow with sales exercises, and prepare for before you actually make that call or knock on the door. 

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