Lead-to-Win 2012: Managing People, Process and Technology to Optimize the Last Mile of the Sales Cycle

Contemporary technology tools hold significant promise for better sales team performance in 2012, as top-performing selling teams search to reduce their sales cycles and increase their win / loss “batting average.” Companies that fail to keep up with the Best-in-Class will find themselves struck in the difficult selling environment of the economic recession, with a restricted ability to close deals at the bottom of the customer acquisition funnel.

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