Financial services and banking industry often review research reports before considering any shift in their customer service policies.

Acquire’s financial service report is a practical exploration of digital banking from the perspective of customers. The report is generated by garnering data from reliable sources like FSI (Prominent Financial Services Industry) and banking customers.

The study is particularly intended to understand:

• What do customers do when faced with poor customer service?
• What are their expectations in terms of personalized banking?
• What digital pain points you need to fix?
• Where does the human element still matter?
• How to empower agents to meet changing customer expectations?