To what extent are ANZ companies increasing their budgets across a range of digital channels? What are their technology investment priorities? What are the most in-demand marketing skills? And do client-side marketers and agencies view the future of digital differently?
You’ll get all the answers and more in the 2015 State of Digital Marketing in Australia and New Zealand report, produced by Econsultancy in association with Marketo, based on a survey of almost 500 client-side marketers and agency respondents, benchmarked against similar research two years ago.
Download this free report to learn:
- The outlook for marketing investment in ANZ
- How marketers are committed to technology
- Why keeping the customer front of mind is a key priority
- How marketers advance the measurement agenda
That a digital marketing skills gap still looms large
