Manufacturers who wish to build out a competitive contractor loyalty program need to ensure that the basics are covered prior to launch, including:

• setting the right objectives and KPIs;
• knowing the direction to take, and who will be administering the program;
• the best ways to communicate about the program; and
• additional areas that require pre-launch planning.

In this e-book, we’ll discuss the key considerations for your upcoming program that will ensure it is launched the right way.