Creator marketing is a strategy that all brands can’t afford to overlook. Creators are 3.5x more influential to Gen Z consumers than social media ads. By tapping into this, brands are finding success in driving traffic, awareness, and sales in an authentic way.

LTK curates Creators of all sizes and shares their posts on LTK’s 5-star shopping app with millions of shoppers for unmatched engagement.

In this whitepaper, we’ll share Creator marketing best practices and important advice for developing an effective strategy.

Covered topics include:

• The importance of Creator marketing
• LTK Connect best practices
• Creator casting strategy