The duopoly is disrupted. Connected TV (CTV) and streaming are going all-in on digital advertising. Retail media networks, led by Amazon, offer full-funnel ad platforms powered by valuable first-party data. Apple is assembling a new advertising powerhouse and TikTok has captured the attention of Gen Z. Gain insights from our analysts and industry marketing leaders as they explore trends and tactics marketers can use to win in the new, distributed digital media landscape.