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Attendees, show promoters, sales, speakers, exhibit services folks, press and analysts — everyone except the marketing department that has to figure out where they’re going, how they’re showing up, and how to measure ROI. |
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Attendees, show promoters, sales, speakers, exhibit services folks, press and analysts — everyone except the marketing department that has to figure out where they’re going, how they’re showing up, and how to measure ROI. |