Packed with expert analysis, our ebook, “3 Advertising and Marketing Trends Shaping 2023’s Second Half,” will equip you with insights to make smarter business decisions. It unpacks the shifts around an industry now fueled by breakthroughs in generative AI, the ascent of connected TV (CTV), and the growth of retail media opportunities.

Download a complimentary copy to learn about:

• Whether consumer and marketer wariness of generative AI is warranted
• How advertisers should respond to CTV’s increasing dominance over traditional TV
• The promise of retail media amid a more diversified market

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