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To say SEO has “changed a lot” would be the understatement of the decade. Just take a look at how Google’s updates shook the world of SEO, causing marketers to swap their link-building and keyword-based efforts for a long overdue focus on quality content. This guide debunks the most common myths and assumptions about how SEO works, so you can make sure you’re not wasting a single moment on things that simply don’t matter for SEO in 2013. They’ll unveil answers to questions such as:
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