With the current economic climate heading towards a downturn, it’s important not to panic! With careful preparation and gearing your marketing to support your business throughout tough times you can be recession ready and able to navigate the changing economic landscape.

We’ve written a book a hacks, capturing tips and tactics you can deploy to strengthen your marketing efforts. When getting recession ready, it’s important to consider two key drivers, market shifts and retention, both of which go hand in hand.

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