The General Data Protection Regulation (GDPR) will change the way that organizations deal with the data of customers, employees, and others. As of May 2018, GDPR means every business, government, and public sector entity that touches European Union residents’ data or host in the EU will need to rethink their data management approaches in order to stay compliant and avoid massive new fines and bad publicity. This white paper is a no-nonsense guide to GDPR, covering its background, key rules, penalties, and best practice for dealing with this historic milestone in data protection.