IBM SPSS® Statistics is a fast and powerful solution that propels research analysis in numerous industries. SPSS Statistics is used in education, market research, healthcare, government and retail throughout the entire analytics process, from planning and data collection to analysis, reporting and deployment. This paper explores how these industries are transforming themselves by applying predictive analytics to their decision-making from the point of view of actual users. From their insights, you can determine how you can use it to drive your desired outcomes.