E.J. Pope & Son company operates several divisions, including a chain of 39 stores branded Handy Mart. Before leveraging the Altria API integration, the company would manually enter all the promotions into a spreadsheet. Cory Robinson, Director of Marketing, notes that it is critical not to make any errors on tobacco pricing, resulting in lost rebates. With the Altria API and Petrosoft’s platform, they hoped to reduce the possibility of entry errors while becoming operationally more efficient.

Goals: Reduce entry errors on tobacco pricing, resulting in lost rebates.

Solutions: Integrate CStoreOffice Back-Office Software with Altria API solution for Tobacco Promotions & Pricing.

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