How are companies re-shaping their customer experience and how are they not only meeting, but exceeding their expectations? We all strive to stay on top of these questions in the age of the modern consumer, increasingly investing in technologies to lessen that transactional friction.

So where does co-browsing come in, and why are so many of the largest companies beginning to invest in it, from e-commerce to finance services. Come to think of it, what exactly is Co-Browsing anyway, is it not basically just a hosted form of screen sharing?

To help give you the full lowdown, we’ve packed in a handy guide, here are some key highlights:

• What is Co-Browsing?
• Specific use cases, application and expected results
• Co-browsing for different industries
• What to look for in choosing a co-browsing solution
• Why some of the largest companies are investing
• How to get the most out of introducing co-browsing to your customers
• Data Security and Privacy