Big data isn’t just the exclusive property of big web properties such as Google, Facebook, eBay and Yahoo.While these companies blazed the path in harnessing the analytic power of big data, organizations of all different sizes and industry groups are now leveraging big data in many ways as well.
That’s the finding of a survey of 304 data managers and professionals, conducted by Unisphere Research, a division of Information Today Inc. The survey, fielded in April 2013, revealed a range of practical approaches that organizations of all types and sizes are adopting to manage and capitalize on the big data flowing through their enterprises.