You must find a way to stand out in a crowded job search. If you’re not known for something, you won’t be known for anything. Personal positioning is unique to you. The question you want to answer for the employer is, “Why should you hire me?” When employers are hiring, they really want to know: “Why should I choose you instead of someone else?” Positioning is an important part of answering this question. You can’t be all things to all employers, so it's crucial to figure out what sets you apart. 

This guide includes:

• Benefits of positioning
• How to develop your positioning 
• Questions you should ask yourself
• Research tools 
• Creating your positioning & the dos and don'ts
• How positing can make it easier to find a job 

Learn how to position yourself effectively and start attracting connections, opportunities, and job offers!