Over the last years, data and research have become vital to the success of organizations of all sizes and industries, a trend that is not expected to slow down.
Data-driven initiatives range from improving internal business processes and cybersecurity to essential growth factors like improving customer insight and engagement.

In this e-book, you will learn how to use data and research in 5 key factors that will help grow your business.

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets.

With more than 1,300 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives.