Research shows what most people already believe as a matter of common sense: parental involvement is an essential component of a successful education. Parents need to be actively engaged in their children’s education during the critical K-12 years, because they will always be the first and most important educators in their children’s lives.

Parents want more access and information on a day-to-day basis. They want to know what’s going on in the classroom and around the school, and generally stay involved in their kids’ education.

This white paper examines best practices for K-12 school districts to successfully implement an integrated communications platform that provides the convenience and accessibility of social media—while safeguarding student privacy and meeting the diverse needs of parents and teachers throughout the district.