The little churn book

Churn is the enemy of every SaaS business. A customer who leaves before you have recouped your cost of acquisition is the worst possible outcome: worse than not signing...

Construction Software ROI

​​​​​​I have no idea what I’m paying for. I can’t accurately budget for IT costs. Aren’t our current systems good enough? What’s the ROI? If any of...

De zro hros

C’est vrai, les entreprises SaaS (Software as a service) visent juste. Leur forte croissance s’explique par un déploiement rapide et une relative facilité de développement...

The playbook for navigating the payment page

If you’re looking to optimise your pricing page, where your potential new subscriber can pick from various subscription packages at various price points, you’ve got...
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