What to expect? Championing influencer management for building brand trust and credibility Tracking user-generated content and managing publishing rights and approvals...
What to expect? Using a wider channel coverage to your advantage in the ever-expanding social universe Exploring enter-prise grade governance with 10 times more...
Consumers are cutting back on discretionary spending almost as much as on the essentials, but they are willing to pay more for small indulgences and treats. Marketers and...
Data depreciation is disrupting standard marketing practices. It’s time to future-proof your strategy. Nine in ten marketers plan to capture zero-party data in the...
Inflation reached an annual rate of 9.1% in June 2022, the highest it’s been since 1981, and marketers are understandably worried about how to maintain and grow revenue....
What to expect? Delivering a comprehensive customer experience by effectively bridging social media management with customer service Enhancing collaboration...