Do You Want to Run Your Dental Practice on a Fee for Service Model?
So, you want to move toward a fee for services dental practice? They’re not forcing you at gunpoint, are they? Your participation is a choice. Just like choosing...
Do You Know if Your Dental Marketing Efforts Are Paying Off?
Do you know if your marketing efforts are paying off?
Can you accurately track which phone call is the result of which marketing effort?
If you do not know if your Google...
Unlimited New Patients – Volume 3: Chapter 8 Direct mail: the marketing medium that deserves its own chapter
In Chapter 8, you will learn why direct mail needs to be an integral, fundamental part of your marketing plan – no matter what kind of practice you have, who your...
WPO — What Is It?
In our latest podcast, Mark & Howie dive into the data around web presence optimization and why a website built about this data is more effective than your average...
Competition — Who, How, Why
In this podcast, Howie Horrocks and Mark Dilatush talk about your dental practice competition. Who are they? How are they promoting their practices? Why does it matter?...
Is Something Wrong with Me? Increasing Case Acceptance
It’s not you, doc! In this episode of Dental Marketing Mastery, Mark Dilatush and Howie Horrocks discuss how to increase dental case acceptance, what the underlying...