To help marketers develop an effective, revenue-driving plan for the back half of 2023, we’ve compiled data and analyst perspectives in our ebook, “3 Trends Helping...
Creator marketing is a strategy that all brands can’t afford to overlook. Creators are 3.5x more influential to Gen Z consumers than social media ads. By tapping into...
By combining robust first-party data on shoppers, exclusive inventory, and engaging ad formats, retail media is now the third-largest digital channel in the world. The...
In our new guide, we outline everything marketers need to know about incorporating CTV into modern advertising strategies. Learn what differentiates CTV from other growth...
The power and promise of generative AI are in the news daily, but do you still feel fuzzy about its true potential to galvanize visual experiences across commerce touchpoints?...
Increase the ROI of your Salesforce implementaion by as much as 30% with Persistent's TAP. We offer a free workshop to help you grow the adoption of your overall Salesforce...