Partner Relationship Management: Channeling Better Sales Results
Indirect sales channels have always been attractive to companies seeking to augment their sales force, increase market share, remain competitive, and keep in-house employees...
Social Media Wrap Up Report: March 2012
Top marketing experts divulge their lessons learned and secrets on social media with everything you ever wanted to learn, from the basics to the most advanced techniques....
Facebook and Beyond: Lessons for Brand Engagement with Your Social Customers
Lithium presents the current state of customer communities and the social web, explores life beyond Likes and Tweets, and reveals what's next for social CRM. Download Facebook...
Variance in the Social Brand Experience
Lithium and The CMO Council surveyed over 1,000 consumers and 120 senior marketers at top brands to discover how consumers and brands use social media. They uncovered a clear...
Social Analytics is key to being a Social Business
By gaining deeper insights in customer and market trends and employees' sentiment, businesses can uncover critical patterns to not only react swiftly to market shifts, but...
The 360-Degree Approach to Knowing Your Customers with IBM SPSS Data Collection
Event Date: Thursday, March 15, 2012 at 11:00 AM CDTFind out how you can:Fine-tune offers using interaction and attitudinal data to keep customers buyingPerform in-depth survey...
