A Guide to Knowledge Management Software for Service and Support
Done right, knowledge management can help customer service and support staff deliver faster, more consistent, more satisfying answers. It can empower customers to resolve...
Brandjacking in Hospitality: What You Need to Know
Read this paper today, and learn what this study of five global hotel brands reveals: that partners and competitors are seriously undermining marketing ROI online, using the...
Is Your B2C Commerce Platform Ready to Go Global?
International markets are a tempting target for today's multichannel retailers. Whatever the strategic business reasons for expanding into new markets, B2C multichannel retailers...
Choosing the Right Deployment Model for your B2C Multichannel Commerce Platform
B2C Multichannel commerce today presents a classic good news/bad news situation. The good news is easy to see: digital sales channels, including online, mobile commerce and...
The Marketer’s Guide to Pinterest
This guide takes a look at Pinterest's role in image driven web marketing and contains essential guidelines and strategies for getting the most out of a Pinterest presence....
How Social Intelligence Increases Revenue for B2B Sales Teams
This white paper reveals how sales teams can incorporate “social intelligence” into the lead-management process to:Identify and quickly adapt to evolving customer needs.Filter...
