Customer channel preferences are constantly evolving, from the way they interact with brands to the channels that they shop through. According to the May 2011 Multi-Channel...
Email continues to be the communication tool that is critical to building stronger relationships with existing and prospective customers. But the effort exerted to build integrated...
Email marketing isn't simple anymore. While webmail remains the dominant platform for accessing email, the use of mobile phones and the iPad is exploding. Download your copy...
Email marketers have a consistent challenge to deal with: nearly 1 in 4 of their opt-in emails never reach the inbox. The reason? ISPs determine which emails to block or mark...
With KANA's Knowledge Management Software, Xerox's knowledge is made accessible to both agents and customers in a consistent user interface. Customers can access information...
Read this Executive Report to learn how an effective customer analytics strategy can help drive top-line growth, avoid unnecessary costs and increase customer satisfaction....