Promo Marketing
Written and edited for distributor sales professionals, Promo Marketing is dedicated to helping them increase sales. Supplier products are showcased in a high-impact, easy-to-read...
Sales and Marketing Management
The magazine is written for sales and marketing managers who want to drive extra performance. Each issue contains feature articles on topics such as sales management skills;...
Video Strategy Framework: Maximizing the Return on Your Online Video Investments
This detailed white paper presents the Video Strategy Framework, a collection of business considerations and best practices for all eight aspects of a complete online video...
U.S. Cellular’s Loyalty Program Turns Perfect Irony into Perfect Marketing
A recent independent survey of 1,000 wireless customers reveals real frustration: 90 percent say mobile carriers should earn their loyalty, not require it through a contract....
Pharmaca and Loyalty Lab – Integrating Pharmacy for Healthy Results
Since Pharmaca deployed their Feel Better Rewards program with TIBCO Loyalty Lab two years ago, they have seen:50% increase in the percentage of customers cross shopping retail...
Social Marketing ROAD Map Handbook — Free Excerpt
This Social Marketing ROAD Map Handbook is designed as a teaching tool - not only for advancing the careers of the self taught but also for those attending MarketingSherpa's...
