The Top Inbound Marketing Metrics for B2B Marketers
Leads from SEO, social media, and PR often cost less and convert at a higher rate than leads generated from traditional outbound campaigns. But inbound marketing isn't free....
9 Tips to Get Prospects to Call You Back
This new one-pager by Jill Konrath, author of Selling to Big Companies, arms you with 9 strategic tips for creating voicemail messages that establish credibility with prospects,...
Customer Loyalty: How to Earn It, How to Keep It.
Watch this on-demand webinar with Jill Griffin, author of Customer Loyalty, as she delves into practical tools you can use to measurably improve the satisfaction and brand...
Sales 2012 – Optimizing Capacity and Capability
"Nearly 93 percent of companies are raising the performance bar for 2012."This CSO Insights white paper explores how sales collaboration, sales intelligence and lead generation...
Optimize a Lead Nurturing Campaign: 5 Steps to Boost Conversions and Warm a Cold List
This MarketingSherpa white paper explores how to optimize your lead nurturing campaign with five steps to boost conversions and includes a case study that reveals how one...
How to Create & Run a Winning Webinar Series eGuide
"A successful marketing Webinar series can educate your prospects on your company's uniqueness, create a competitive advantage, dramatically increase lead flow, and drive...
