It is said nowadays that whether one buys a cup of coffee, a holiday, a house or a car the decision of purchasing has to be emotional. More importantly it is a crucial factor...
The most successful small businesses learn how to leverage digital tools and tactics while retaining historically-proven tools, such as results-driven direct mail. So, how...
These goals are not new; what's new are the tactics used to achieve them. The Internet, social media, and mobile technology have changed the way customers learn about businesses,...
The competition of internet businesses is becoming tougher every minute especially that most companies share the same market. With all the countless competitors out there,...
Discover the implications of social media for marketing and sales, as well as IT. And learn the how and why social media tools and applications can be integrated with existing...
Download your complimentary copy to learn how to: identify granular attributes to improve communications and offers; integrate social and other unstructured data to develop...
