Social Media Marketing: Solution Evaluation and Selection Guide
This guide focuses on “Social Media Marketing” (SMM) technology. In contrast to the “defensive” and passive nature of Social Monitoring software, SMM solutions focus...
5 Best Practices for Increasing Earned Media
The fact is, social marketing campaigns on Facebook are not all created equal. Campaign types that attract high user activity and entry rates are not always the same campaign...
How Superbrands Breed Superfans
As a marketing professional, do you know which of your fans are advocates for your brand? In this white paper, learn from the top performing social brands their best practices...
Why Social Marketing Will Deliver a Positive ROI for Your Brand
For marketing professionals, the most pressing question in the social media marketing industry revolves around ROI. “What is the return on investment of my social media...
The KISS Method of Digital Marketing Success
Too many experts offering too much advice can make digital marketing too complicated.Key topics he covers include:SEO--On-site SEO, off-site SEO, custom meta descriptions,...
The Ultimate School Guide to Social Media Marketing
Download this 30-pg. guide to get comprehensive coverage on the essentials of social media marketing for educational institutions, including original interviews with leading...
