17 SEO Myths You Should Leave Behind in 2013
To say SEO has “changed a lot” would be the understatement of the decade.Just take a look at how Google’s updates shook the world of SEO, causing marketers to...
From Information to Insights: Understanding Big Data Online
Marketers are sitting on a gold mine of customer intelligence – one that remains largely untapped because the advent of big data has yet to be followed by established...
21 Social Media Updates & Advancements to Inspire Your 2013 Strategy
Although Twitter and LinkedIn ended their relationship, they both worked to make segmentation easier. Meanwhile, Facebook bought Instagram and took strides towards making...
How to Newsjack Your Way Into the Media
PR has transformed drastically.The old approach of using a paper press release and distributing it far and beyond in hopes of snagging coverage is, essentially, useless....
The 30 Greatest Lead Generation Tips, Tricks & Ideas
Generating leads is a marketer’s single most important objective. Yet, only 1 in 10 marketers say their lead generation efforts are highly efficient and effective.That’s...
20 Marketing Trends & Predictions for 2013 & Beyond
In 2012, the world of marketing underwent major changes. We saw the rise of Pinterest, several IPOs and acquisitions, an aggressive political ad war, Facebook’s 1...