Adobe Digital Insights Holiday Predictions
Analysis of 55 million product SKUs. Aggregated and anonymous data from more than one trillion visits to 4,500 retail websites. Billions of data points flowing through Adobe...
2017 Digital Trends in Retail
Differentiation through customer experience. That’s the number one way retailers who answered Econsultancy’s Digital Trends report plan to compete this year. And many...
Money Matters: The Digital Enrollment Imperative
To make a great first impression, take a good look at your digital enrollment process. Because it’s more than forms. It’s the start of your customer journey. A streamlined...
Let Account-Based Marketing Be Your Guide
Chart your course to higher revenue with ABM. Fierce competition, complex B2B sales cycles, and limited budgets force you to make the most of every marketing dollar. Learn...
Ovum Digital Marketing Strategies
The newest strategy in digital engagement is to combat competitive threats in a continually changing tech landscape. Companies need to invest in a solid digital marketing...
The Forrester Wave™: Real-Time Interaction Management
The key to becoming an “experience business” is delivering the right message to each customer, on any channel, at exactly the right moment. And this can only happen when...
