Q1 2014 Facebook Commerce Index

Ever growing and ever changing, Facebook continually provides updates to its users, which can influence the way retailers manage their Facebook pages.

ChannelAdvisor’s Q1 2014 Facebook Commerce Index (FBCI) report tracks US retailers’ Facebook pages, analyzing their growth over the past three months and the methods they used to achieve these results.

In this quarter’s report, we also highlight recent Facebook changes as they apply to retail brands:

  • A new Facebook campaign structure
  • A fresh, streamlined look for Business pages
  • An updated news feed across all platforms


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