In this Abstract, you will learn:

1) Why 80% of the people in the workforce never reach their full earning potential; 2) How to become part of the 20% that does; and 3) Which methods, strategies and techniques to use to achieve financial success.

Take-Aways:

• Your main financial asset is your “earning ability.”
• You are earning today exactly what you’ve already decided you’re worth.
• You can raise that figure by enhancing your value.
• Identify your main aptitudes, professional strengths and career preferences.
• Set goals to achieve excellence by building skills the market prizes and compensates.
• Capitalize on the 80/20 rule that governs your job-related activities and compensation.
• Use the “four keys” of strategic marketing to maximize your earning potential:
“specialization, differentiation, segmentation” and “concentration.”
• Improve your time-management abilities to boost your productivity and value.
• To build problem-solving expertise, ask for increasingly harder problems to solve.
• Make positive impressions by improving your people skills.