Transforming Employees into Advocates

Many brands are overlooking one of the most valuable types of advocates – their employees. Powering employee advocates is one of the best ways to leverage social channels because it expands the footprint of marketing programs. It's also a great place to start leveraging advocates to share your company's brand story.

Download this eBook to learn how to launch your first employee advocate program, including:
  • Value of employee endorsements and benefits of employee advocate programs
  • Helpful tips from marketers at Intel, Dell and Sony
  • Step by step process for launching a successful program


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