Making Knowledge Management Central to High-Tech Customer Service

Customer service is no longer about someone sitting at a desk answering the phones. Although still a crucial element to success, it is not the only channel we have today. We have the internet, social media, email and much more, they all revolve around the same mission of satisfying the customer. In this webcast, focusing on web customer service, you'll learn about the necessary elements for success and where knowledge management fits into the equation.

Michael Maoz, Research VP/Distinguished Analyst with featured analyst firm Gartner, Inc. and Tim Hines, VP of Product Management and CRM with Consona will walk you through core key components of knowledge management and channels that have the biggest impact on service and support, while providing insight into what approaches other organizations are taking with implementation of these channel components.

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