This content showcases a two-phased campaign strategy for a global B2B technology company in the technology consultancy industry. The objective is to generate leads and explore potential business opportunities with target client accounts in Germany, USA, UK, Australia, Brazil, SEA, and India. The campaign utilizes LinkedIn as the primary channel and focuses on awareness, lead generation, and influencing decision makers. The highlights include the achievement of 1.4M+ impressions, 419 leads with an 80% quality rate, and 10,920 clicks. The success of the campaign is demonstrated through the influence of 7 deals and a strong return on ad spend (ROAS) of 6.7.

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