Introduction: It is a Fluid Global Environment.

Businesses operate in a fluid global environment. They need to adapt their strategies to this changing environment to confront new risks and challenges. While we are not oracles, looking at indications of change and planning ahead are crucial for a business not only to survive but to gain competitive advantage and thrive.
The United Nations has declared that COVID-19 presents the greatest test for humanity since World War II. The outbreak of the Coronavirus pandemic made it clear that organizations need to have the ability to adapt to emergencies and challenges, no matter where they originate from – hygienic, climatic, technological, natural. To do that, businesses need to have a broader view of the global environment and understand the impact of each development. A great resource for valuable knowledge is the World Economic Forum’s Strategic Intelligence initiative.

Businesses should not only focus on the “known unknowns,” but also on the “unknown unknowns”
which might disrupt operations in unforeseen ways. By understanding and preparing for these types of
unpredictable events, businesses can then allocate funds and efforts to IT and security investments that will pay off in the future.