Discover all the tips you need to maximize your current social media strategy, by downloading the article:

• Learn from case studies of how European banks use Twitter and get their strategies right!
• Tips on how to avoid common social media pitfalls and retain your customers
• Understand how to deal with complaints over social media - learn exactly what to reply next time
• Find out the importance of training your team on social media to engage with your followers correctly and help maintain your brand