The Future of Customer Relationship Management

In this postrecession economy, businesses are finding it increasingly important to change the way they communicate with customers. Traditional ad campaigns and marketing channels are no longer enough...
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CRM: For A Higher Level of Customer Service

For businesses large and small, their profitability and success depends upon customer retention, customer relationship enhancements and customer acquisition. This is often known as Customer Relationship...
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Successful Implementation of a CRM System

Recently, a company spent $25 million in CRM system’s execution. The company has been one of the leading forest-products companies in the world but for the past several years, office products –...
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