This challenge remains front and center as CSPs execute their cloud-based transformation strategies.

To gain insight into how CSPs plan to monetize the cloud, Heavy Reading partnered with Google Cloud in collaboration with MATRIXX Software and Nokia to create a detailed survey designed to provide granular insights into specific cloud monetization-related topics.

These include the following:

• CSPs’ preferred cloud deployment models, applications, and/or core functions prioritized to run on the public cloud.
• The impact of emerging business models such as business-to-business-to-X (B2B2X).
• The role of artificial intelligence (AI), machine learning (ML), and automation.
• The extent of perceived monetization barriers.

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