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Disasters, natural or man-made, can potentially cripple or halt an organization’s business objectives, from ensuring growth targets and brand equity to optimizing supply chains and worker productivity. Organizations must be always available and able to manage these events in a way that works with their traditional stakeholders of internal business units, supply chains, business partners, and manufacturing. But also, and more importantly, the approach must work with customers — and even governments, the media, and investors. |
