SmartBrief on Sales
By providing the latest need-to-know industry news and information, SmartBrief on Sales saves you time and keeps you smart. SmartBrief on Sales is: Essential. Only the...
SmartBrief on Social Media
It delivers hard-to-find news on creative social marketing campaigns, emerging technologies, research and best practices. SmartBrief on Social Media is: Essential. Only...
The Essentials of Sales Force Management – February 2012 Edition
The Essentials of Sales Force Management – February 2012 Edition brings together the latest in information, coverage of important developments, and expert commentary...
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The Interactive Marketing eBook: It’s All About the Journey
You will learn how the right Interactive Marketing solution can help you engage each customer in a two-way, interactive dialogue that:
Builds upon past behavior
Adapts...
Transforming the Marketing Process with Marketing Resource Management (MRM)
Marketers can no longer rely on heavy investments in advertising to attract customers or retain loyalty. In today’s customer-centric environment, marketers must run...