All sized organizations now recognize the value of using a CRM solution to manage interactions with customers, clients and sales prospects. This white paper helps small...
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In the aftermath of the recent economic downturn, the function of Inside Sales has taken on an important role in many businesses. With efficiency and profits ranking as...
Hashtags are popping up everywhere — from our Facebook feeds to billboards to our TV screens. They represent a shift in the way consumers communicate with each other...
Savvy brand marketers are giving social media a bigger role in their holiday campaign strategies. After all, 97% of shoppers say they’re likely to turn to social...
The traditional marketing mindset does not translate into the social world. Social marketing is not a one-way pipeline, it is an ever-branching, dynamic and interconnected...